Too good to waste

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Too good to waste

Every year Dutch supermarkets throw away €600 million worth of out-of-date food. Terrible, right?! However, the winning team from the Battle of the Cheetahs (a competition all about food solutions) have come up with a brilliant idea to stop this waste! Their concept is called 'Too Good To Waste'.

The day before supermarkets remove their 'out-of-date' vegetables from store shelves, the guys from Too Good To Waste suggest that those veggies are put in a blender, packed and sold as soup instead! The shelf life of the veggies are therefore extended by another 3 weeks! The supermarket is happy, customers are happy and we're happy. Super simple.

Curious? Just ask team captain of the Too Good To Waste team: Linda Vermaat.