At the Strawberry Earth Fair 2014 we launched the first 'green' academy. A 'lab' where seventeen experienced fashion and design professionals team up with research institutes to create sustainable innovations that can be applied sector wide.
Our Strawberry Earth Academy fellows formed teams, followed workshops by experts such as filmmaker, ecologist and researcher John D. Liu, Lisette de Senerpont Domis (NIOO), Geanne van Arkel (Interface) and racked their brains during coffee dates. Also, the coaches of the Strawberry Earth Academy assisted them during their search.
But what have they accomplished? At the very first Strawberry Earth Academy seminar earlier this year, one team promised to accelerate a transition to a more sustainable industry in a fabulous way, while another team was busy rethinking the chain. Did they succeed? Was it possible to combine fashion with product design?
Find out during 'Strawberry Earth Academy showtime' at the Strawberry Earth Fair in Amsterdam Roest on Friday 9 October (starting at 17:00).
Photography: Willem de Kam