Happy 2013 everyone! I really look forward to this year! One of my new years resolutions? Get inspired by Etsy and make more things myself. Like this lovely good luck charm from Pitsispopis!

One of the things I'm most excited about for the coming year(s), is the redesign and reopening of the Shell Tower in Amsterdam. ID&T, a creative music event company and partners have a vision that will transform the…

This is so cool. Landfill Harmonic is a small town in Paraguay where a youth chamber orchestra plays Beethoven and The Beatles on instruments made out of scraps from the local landfill. For more fantastic ways to…

Cute vintage illustration showing us how to tell the time just by using our shadows. No watch (or phone for that matter) necessary...

Is your home ready for a make-over in 2013? Then Ari is your man! And Strawberry fans get a big discount this week! How? That’s super simple. Just walk into Ari’s place on Overtoom 532 in Amsterdam…

Provocative art by Agan Harahap - a series of photographs (entitled 'Garden Flesh') featuring wild animals "trapped" in supermarkets forcing us to conisder the complex relationship between humans and animals in our…

Today I received a beautiful and inspiring book called "Dear Fashion" from Emmi Ojala, an illustrator and a "magazine lover". She was one of the first participants of the "Free Fashion Challenge", a challenge to…

A sauna is not what you would call a bare necessity in life, but I like the way Canadian design studio Castor has re-invented the not so sustainable sauna. This design is actually completely self-sufficient, with…

Argentine architect duo Constanza Nuñez and Gabriel Pires Mateus found vast amounts of roller blinds discarded across the city of Buenos Aires. Due to a constant transformation in this city, old houses are…

I'm not so good with keeping my plants alive, but this idea might just help :-) These witty plant pots from Veinticuatrodientes design with written song references across the surface such as 'help, i…

I've seen art made of pretty much everything recycled: wood, floppies, vinyl, cassette tapes and even wasted food. But to make art out of money, that would seem like a very costly hobby. Luckily, the art from…

The Good Wardrobe chooses stitching over shopping by launching a new style-sharing platform. Here, you can share and learn about sewing, which is a great way to extend the life of your wardrobe, while having fun and…

12 Inch notes makes notebooks from old record covers. Keep your to-do lists, love letters or doodles in these journals and be reminded of decades of music all at the same time. Loving it!

If this concept actually ever becomes a reality, it is nothing short of mind-blowing. Always wanted to get rid of your love handles? With this energy belt you could convert excess fat into energy. Artificial protocells…

These little fox tales made me smile. BHBKidstyle make the best animal masks and tales for a good party! And they are actually quite tempting to wear as an adult too :-) Miauw! Available on Etsy. 

My daughter Suki is 8 months old and I have to admit...  I'm totally in love. All the cliche's are true :-) I try to make 'strawberry' choices for my little girl. The one big challenge of course: diapers! I'm very…

An easy way to help out our feathery friends :) The tile birdhouse by product designer Klaas Kuiken. 

This holiday home made out of a shipping container(!) really makes me (a) desperate for summer and (b) super keen to start making more things myself. I feel so proud of myself when I upcycle old bottles or books at home…

This week you can win one of these great shirts from our friends from Päälä! How? That's quite simple. Have a read...

"Buy less. Choose well. Make it last" You have to love Vivienne Westwood - fashion icon and pretty damn strawberry these days :-)

Very low carbon emission cars ;-) Handmade wooden toy cars painted in non-toxic acryclic paints. Design by Emanuel Rufo.

The story of tribewanted.com has captivated me for years. Ben Keene put out a call for people to join a new online tribe in 2006. He wanted to build a sustainable tourism community. For the last years he has been doing…

This month we’re not just knee deep in snow, but also in a Strawberry proof fashion wave!  From the great initiative MINT at the Modefabriek, to “Sustainable Stories” at Pakhuis de Zwijger with…

I love these beautiful food prints of artist Valentina Faffaelli. It makes you want to cook instantly!  According to her "we are what we eat". But what exactly do we eat? She decided to use design as a way to…

Normally I look away whenever I see big pieces of fresh meet hanging somewhere. It makes me shiver. But these freshly butchered carcasses are actually quite beautiful!  Tamara Kostianovsky, a New York…

A growing number of 'iconoclasts', are turning their backs to the fast-fashion lifestyle and choose “alternative fashion experiences,” like clothing swaps.  These are exactly the people that are going…

The awesomest and most designy, dual purpose doll's house you'll ever see ;-) The Qubis Haus coffee table transforms into a dolls house by adding sliding panels made from locally grown, sustainable oak.

Now this is what I call a cabin! Rather than completely knocking down the existing structure, Architects from Savioz fabrizzi renovated an old wooden house from its original agricultural use to create a…

Cool! In these winter months we could ALL do with upcycling like this... How to turn an old washing machine into an awesome firepit! For all the steps involved check out House and Fig.